Runway
Latin American Fashion Shines in Madrid with Flavor and Tradition
FWLATAM transforms Madrid into the heart of Latin American fashion through a spectacular runway show having Ágatha Ruiz de la Prada as its honorary godmother
Updated 10:57 pm EDT, June 8, 2025
Published 10:49 pm EDT, May 30, 2025
Photo Courtesy: Fashion Week Latam
Special Thanks: Geobana Guerrero
Fashion Week Latam concluded its sixth fiery summer edition, which turned the Spanish capital into a bustling Latin American design center from May 8th to 9th, under the theme “Fashion with Flavor and Tradition.” Ágatha Ruiz de la Prada continued to represent as its godmother, delivering much style and sophistication to the show.
A stylish gathering at Flor de Caña Experience began the week as days ahead came to life with creative energy. The historic Monbull Jorge Juan 15 venue was the location for stunning runway presentations.
The collection from Paraguay’s Nedaraga showcased ethereal elegance in contrast to Honduras’s Glamo, which delivered Caribbean warmth through bold swimwear designs. Mexico’s Pánuco amazed everyone with groundbreaking silhouettes while Colombia’s Faride honored six decades of heritage through elegant linen designs. Ágatha Ruiz de la Prada concluded the show with her signature vibrant burst of color and enjoyment.
Guests enjoyed Colombian Moxē Xocolatl and Arinzano wines while admiring Marta Vaquerizo’s jewelry collection beyond the runway. The team from KIKO Milano, along with Marco Aldani Cavanille, made sure models achieved glamorous and fresh looks.
Fashion Business School at EIDM hosted an engaging Fashion Talk that explored both current trends and window dressing techniques. The grand finale? Mercedes-Benz Mobility-Centro held an exclusive Pop-Up Open Day where fashionistas could meet the extraordinary Latam designers. Madrid truly sizzled with Latin flair!
Ágatha Ruiz de la Prada
Ágatha Ruiz de la Prada (Spain) presentation during Fashion Week Latam Summer 2025 in Madrid
The prominent designer presented a catwalk of striking designs, full of joy—her hallmark—and in tune with the spirit of summer. With creative proposals for men and women, the runway stood out for its colorful and architectural costumes.
Pánuco
Pánuco (México) presented its collection Heavenly'25 at Fashion Week Latam Summer 2025 in Madrid
“Look at me without light. I am what you didn’t see.” After exploring the return to the origin with NÓSTOS, Pánuco presents UMBRA, a collection that delves into the inner shadow as a space for confrontation and self-knowledge.
Born after loss and silence, UMBRA addresses the rupture of the ego and emotional transformation through fifteen silhouettes that oscillate between the rigid and the fluid, the asymmetrical and the contained.
The Fall/Winter 2025 collection fuses corsets that evoke armor, enveloping sleeves like squeezing thoughts, and heavy skirts like dense memories. All in an emotional palette dominated by deep black, smoke gray, worn silver, and mousse mocha. UMBRA does not seek to please your eyes: it seeks to reveal. A collection where the darkness reveals what the light hides.
Nedagara
Nedagara (Paraguay) presented its collection Heavenly'25 at Fashion Week Latam Summer 2025 in Madrid
Heavenly’25 was inspired by divinity, this collection celebrates the woman who transcends the ordinary. It’s not about what you wear, but how you reinterpret each garment as an extension of your inner light. It is an ode to those who, with subtlety and naturalness, achieve innate elegance. Ethereal, fresh, and above all, heavenly women. Capable of transforming the everyday into something extraordinary. This collection proposes new ways of seeing and dressing every day, where the divine meets the earthly in perfect harmony.
Glamo
Glamo (Honduras) presented its collection Heavenly'25 at Fashion Week Latam Summer 2025 in Madrid
The collection comes to life from the “Caribbean Energy” movement, a vibrant tribute to the contemporary Latin woman: strong, passionate, and free. Inspired by tropical landscapes, music, sunlight, and the intensity of the colors of the Caribbean, this proposal seeks to capture the essence of feminine energy through fluid textiles, intense colors, and silhouettes that evoke movement and freedom.
Each garment reflects the dynamism of a culture rich in rhythm, flavor, and diversity, highlighting the character of a woman who is not afraid to be seen or heard. The collection is a celebration of her indomitable spirit, her strong femininity, and her deep connection to the land and sea. Warm tones, tropical prints, asymmetrical cuts, and artisanal details are used to convey its authenticity and power.
Faride
Faride (Colombia) presented its collection Heavenly'25 at Fashion Week Latam Summer 2025 in Madrid
Faride presented Latidos, a collection inspired by the silent elegance of flowers and that intimate connection with the earth that we often forget. It is a proposal that speaks of the natural rhythm of things, of luxury that does not need to draw attention, but that is felt in the details: in the fall of pure linen, in the buttons, in a well-made seam, in the harmony of organic colors. Latidos is an invitation to live more slowly, closer to what is essential.
In the era of misinformation, Ava's single objective is to celebrate fashion, emerging talents, diversity, and inclusion. Also, she attempts to open an honest dialogue around the controversial and hypocritical matters that torment groups or nations, discussing facts rather than mere ideologies or idiocracies. Ava is also an avid ice cream connoisseur.
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