GA GÓ Ó’s Plague: Metamorphosis and Adaptability

By Kiki Khairy

Updated 11:06 pm EDT, April 16, 2024

Published 03:03 am EDT, April 17, 2024

GA GÓ Ó’s Plague: Metamorphosis and Adaptability

Inspired by the concept of the connection between beings and environments – Marcos Gamón unveils his latest collection ‘02. Plague’ on the closing day of 080 Barcelona Fashion Week.

By Kiki Khairy

Updated 11:06 pm EDT, April 16, 2024

Published 03:03 am EDT, April 17, 2024

Marcos Gamón launched his fashion brand, GA GÓ Ó Studio, in a small London house back in 2022. With experience gained at ‘David Koma London’ and inspired by his mother’s small fashion store while he was growing up, Gamón developed a strong passion for fashion design.

Metamorphosis, Evolution

His latest collection, ‘02. Plague’, debuted on the final day of 080 Barcelona Fashion Week. It is all about the connection between humans and nature. Gamón draws parallels between people and insects, exploring themes of change and adaptation.

The ‘02. Plague’ collection stands out for its inclusivity; it is designed to be worn by everyone regardless of gender. Additionally, Gamón prioritizes sustainability in his work. He uses natural materials like cotton and wool and incorporates eco-friendly practices into his designs, such as recycling old fabrics.

GAGÓ Ó Studio "Plague" collection, during 080 Barcelona Fashion Week

As the models walked the runway in Gamón’s designs, the bold shades of his latest collection drew attention, showcasing colors such as white, beige, gray, and black. Against the backdrop of the runway, Gamón’s collection unfolded as a narrative, with each piece representing a stage in the journey of metamorphosis. The atmosphere buzzed with excitement, as each garment showcased Gamón’s vision of the interconnectedness between humans and nature.

GAGÓ Ó Studio "Plague" collection, during 080 Barcelona Fashion Week

Marcos Gamón’s ‘02. Plague’ collection embodies a powerful blend of style, and sustainability. Furthermore, his commitment to crafting genderless and timeless designs speaks volumes about the importance of inclusion and adaptability in the fashion world.

The success of his brand reflects not only his talent but also his dedication to ethical fashion practices. Gamón’s influence extends beyond the runway, inspiring a new generation of designers to prioritize sustainability and inclusivity in their work. As Gamón continues to push boundaries and challenge norms, his impact on the fashion industry will undoubtedly persist for years to come.

The Collection

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Tags: 080 Barcelona Fashion Week, 080 Barcelona Fashion Week Apr 2024

Kiki Khairy

Kiki Khairy recently earned a master's degree in fashion styling & communication from IED Madrid, following his undergraduate degree in Public Relations & Communication from EU Business School Barcelona. Now working as a fashion editor, Khairy's career path reflects his dedication to the fashion industry. Born in London and with roots in Egypt, his diverse background enriches his perspective, contributing to his success in the dynamic world of fashion.

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