Runway
From November 12 to 14, 2025, the seventh edition of FASHION WEEK LATAM reaffirmed its indispensable status as the crucial event for showcasing Latin American fashion.
Updated 11:29 pm EST, November 21, 2025
Published 11:29 pm EST, November 21, 2025
Photo Courtesy: Fashion Week Latam
Special Thanks: Geobana Guerrero
From November 12 to 14, 2025, the seventh edition of FASHION WEEK LATAM reaffirmed its indispensable status as the crucial event for showcasing Latin American fashion.
Updated 11:29 pm EST, November 21, 2025
Published 11:29 pm EST, November 21, 2025
Photo Courtesy: Fashion Week Latam
Special Thanks: Geobana Guerrero
Once again, with the purpose of bringing Spain and Latin America closer through fashion, the seventh edition of Fashion Week Latam (FWLATAM) kicked off in Madrid on November 12, a meeting point for both industries and the perfect space to celebrate design, innovation, and gather international media coverage.
The concept guiding this edition was “The Legacy and Continuity of Fashion”. A tribute to those who continue to pave the way in fashion and inspire new generations to follow in their footsteps.
Under the general direction of Alejandro Medrano and with the collaboration of industry icons such as Custo Dalmau, designer of Custo Barcelona, and Ágatha Ruiz de la Prada, this edition delivered unforgettable moments and served as a definitive confirmation that unity is strength, that Latin American talent will always be admired and recognized in Spain, and that both sides of the Atlantic are essential to build a richer world and a more complete industry.
I personally had the pleasure of attending the second block of the day, where I could see the collections of Jesús Ramos, Paulina Luna, Faride, and Custo Barcelona. Four very different proposals, with distinct tones and inspirations, which, by a happy coincidence, in my opinion, created an entire dialogue, a perfect sequence, a kind of dance from which I left inspired, moved, and, as always, wanting more.
Paulina Luna during FWLATAM 7th Edition | Madrid, Spain, Nov 2025 | Photography: Ana Laura Lucero
As soon as I arrived, I began reading a small pamphlet placed on my chair, which explained how a trip to Sicily had inspired an entire collection. The remnants of Roman architecture and the full experience of visiting this Mediterranean gem turned the Mexican designer Paulina Luna into the creator of an exquisite collection, with patterns both simple and bold, and delicate touches of color that shone beautifully on the runway.
Custo Barcelona during FWLATAM 7th Edition | Madrid, Spain, Nov 2025 | Photography: Jaime Recarte
During the day, I had the immense pleasure of seeing the latest collection from Custo Barcelona, a house I deeply admire, whose journey has always, despite challenges, stood out gracefully in the Spanish fashion scene. The collection was bursting with color, featuring the house’s signature bold fabrics… and it culminated with the well-deserved recognition of Custo Dalmau for his 45 years of career.
Faride during FWLATAM 7th Edition | Madrid, Spain, Nov 2025 | Photography: Ana Laura Lucero
The Colombian house Faride was celebrating 60 years of legacy in the industry during the event, paying tribute to the courage of a woman who decided to start her venture in her own garage. The collection was elegant, understated, and composed of pieces whose quality was immediately evident, even from a distance. I’ve always believed there is no greater backing to a brand than seeing its models truly comfortable on the runway, and that is exactly the impression Faride left me with.
Jesús Ramos during FWLATAM 7th Edition | Madrid, Spain, Nov 2025 | Photography: Ana Laura Lucero
The Venezuelan designer Jesús Ramos opened this second block with his Misericordia collection, a fusion of spirituality and art, taking religious symbolism and the ornamental richness of the Baroque as his starting point. Bejeweled crosses adorned the models’ bare torsos, and intricately decorated corsets sculpted muscular bodies. A daring, challenging, and visually captivating proposal that closed with one of my favorite moments: seeing the designer genuinely moved during his final bow.
Lucía holds a master’s degree in communication management, specializing in fashion and luxury marketing. With a profound appreciation for art, fashion, and history, she has discovered her vocation in fashion journalism. Currently, she dedicates her efforts to this field in her early twenties, residing in the dynamic city of Madrid.
Get the latest fashion, culture, and art updates, including magazine releases release parties
Sponsored Content
