Runway
Juan Vidal's latest collection is rooted in his family’s tailoring legacy and a profound respect for female empowerment. Explore how Vidal uses the ancient symbolism of the pomegranate to masterfully fuse the worlds of the East and West, tradition and contemporaneity.
Updated 08:19 am EDT, March 19, 2026
Published 06:43 am EDT, March 19, 2026
Photo Courtesy: © IFEMA MADRID
Juan Vidal's latest collection is rooted in his family’s tailoring legacy and a profound respect for female empowerment. Explore how Vidal uses the ancient symbolism of the pomegranate to masterfully fuse the worlds of the East and West, tradition and contemporaneity.
Updated 08:19 am EDT, March 19, 2026
Published 06:43 am EDT, March 19, 2026
Photo Courtesy: © IFEMA MADRID
Born into a family of tailors and gravitating towards the fine arts from an early age, Juan Vidal launched his eponymous brand in 2009. Since then, every single woman in Spain has, at the very least, considered wearing one of his designs for a special occasion. His collections are often shaped by his artistic background on the use of color, conceptual thinking, and volume, and his work stands as a dedication to desire, sophistication, and love.
In Juan’s work, there is a prevailing sense of respect and admiration for women, not in a general sense, but for each individual woman he has the opportunity to dress and accompany in meaningful moments. On his website, you can read: “Self-esteem and confidence are conveyed through collections that, far from trends and rules, seek to create a project that serves as a creative vehicle for different artistic disciplines, where eclecticism and beauty are the starting point for a woman without age or origin, who understands clothing as a form of expression.”
Today, at MBFW, Juan Vidal presents through this new collection the materialization of a compendium of ideas, dreams, and emotions experienced during a fleeting trip to Istanbul, an unexpected encounter with the destination, just 72 hours that became a turning point. During the journey, a new visual language emerged in the designer’s creative mind as a result of encountering a city where sensuality and spirituality move side by side, where every street seems to connect the human with something greater.
From this experience, a new narrative is born, guided by fascination, the clash of elements, and the fusion of different worlds, something that Istanbul, as a key location linking Europe and Asia, embodies perfectly. The pomegranate, an ancient and complex fruit, lies at the heart of the collection. A symbol of spirituality, fertility, and knowledge, it runs through religions and mythologies across history. Like the seeds that coexist within a single sphere, the collection proposes the coexistence of different worlds: East and West, tradition and contemporaneity, body and spirit.
Lucía holds a master’s degree in communication management, specializing in fashion and luxury marketing. With a profound appreciation for art, fashion, and history, she has discovered her vocation in fashion journalism. Currently, she dedicates her efforts to this field in her early twenties, residing in the dynamic city of Madrid.
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