Fashion
From personal struggles to meaningful designs, Intuition Kicks blends fashion, spirituality, and self-expression to empower women through healing, growth, and confidence.
Updated 03:23 pm EST, January 5, 2026
Published 03:23 pm EST, January 5, 2026
From personal struggles to meaningful designs, Intuition Kicks blends fashion, spirituality, and self-expression to empower women through healing, growth, and confidence.
Updated 03:23 pm EST, January 5, 2026
Published 03:23 pm EST, January 5, 2026
Samantha Giordano, founder of Intuition Kicks, turns her personal experiences into sneakers that inspire confidence, healing, and self-expression. Through her designs, Samantha combines fashion, spirituality, and storytelling to create pieces that resonate with women on a deeper level.
Intuition Kicks was born from Samantha’s journey through anxiety and depression. After navigating these challenges, she launched the brand online in July 2025, creating sneakers that reflect growth, intuition, and authenticity. She encourages women to trust their inner voice, embrace individuality, and feel understood.
Empowerment is the brand’s core identity. Samantha incorporates angel numbers, tarot, manifestation, and color into her designs. Every pair comes with a tarot card, while bold patterns, mantras, and symbolic numbers serve as reminders of self-belief and strength. Each sneaker also features a mantra printed on the insole.
Her design process is intentional. She sketches patterns and visuals inspired by personal experiences, and then collaborates with an Italian manufacturer to bring them to life.
Challenges such as tariffs and building brand awareness have arisen along the way. However, she focuses on reaching women interested in personal growth, emphasizing that empowerment isn’t limited by age. “It’s about what someone is seeking in life, from overcoming challenges to discovering their inner strength,” she says.
Beyond fashion, Samantha’s mission is to help women trust their intuition. She believes the answers are already within them. “They just need to take a breath and dive into themselves, and they can achieve anything,” she explains.
With Intuition Kicks, Samantha Giordano transforms her personal journey into inspiring designs. She encourages women to embrace their individuality and step confidently into their own era.
As the brand grows, she hopes it will bring together a community that shares stories, supports one another, and finds joy in expressing themselves through fashion.
Kiki Khairy recently earned a master's degree in fashion styling & communication from IED Madrid, following his undergraduate degree in Public Relations & Communication from EU Business School Barcelona. Now working as a fashion editor, Khairy's career path reflects his dedication to the fashion industry. Born in London and with roots in Egypt, his diverse background enriches his perspective, contributing to his success in the dynamic world of fashion.
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